When it comes to websites “Content is King” and even more important “Communication is King”. A great looking website will attract your target audience but they will not stay long if your content is out of date, or not applicable to their current needs. Giving your clients content that is up to date, applicable, and meeting their needs will pay advertising dividends as they are more likely to recommend your site to other potential clients. As well it should communicate with your potential clients in a way that will motivate them to take action.
At DMuirDesigns we recommend a content management system (CMS) to keep all your content updated. CMS software makes it easy for the average person to manage and change web content without constantly needing to contact your web designer, which can be time consuming and expensive. The content management systems DMuirDesigns use have simple interfaces that allow you to bold, italicize, align text and add pictures like you do in any word processor, such as Microsoft Word.
With a content management system you do not need a degree in computer science to update your web page. CMS’s costs range from extremely expensive custom-designed systems to ones that are open source and free. At DMuirDesigns we recommend using one of the cheaper contact management systems if at all possible. We currently recommend WordPress, Joomla or IncontextEditing depending on your specific needs.
CMS is an enormous boost to the small business or organization as it puts the website content control back into the hands of the content creators. Having said all this though, some businesses do not want to be bothered with changing their own website and prefer to leave that to the web designer and most designers do that work also. Either way, it is nice to have the option to make those changes if so desired or you need something changed in a rush.
For more information please Contact DMuirDesigns.